If you’re a freelance consultant, coach, therapist, accountant, or any other service provider, you’ve probably been told countless times that you need a blog. “Content is king!” they say. “Blogging is essential…
Category: Content
Content Creation
Content creation includes web copy, blog writing, article writing and general copywriting alongside image creation, infographics and photography.
How to Write Ethical Sales Copy for a Website
When I decided to embrace my Ethics and Values and make them a part of my sales copy, I had to rewrite a lot of my website copy, and I honestly had…
Copyright your website content the right way
At the beginning of each year, a lot of clients look to change the copyright date at the bottom of their website. There’s a consensus that this is beneficial for showing visitors that the website is current and relevant but this isn’t the best way to copyright your website content. What is copyright, anyway?
Should you put your prices on your website?
Many people ask whether they should display their prices on their website or not, and it may be a difficult decision to make for your business, especially if you’re a small start…
Guest blog your way to more traffic
How to Use Guest Blogging to Increase Your Website Traffic If you’re a small business owner or freelancer, you know that website traffic is the lifeblood of your online presence. Without it,…
What is the right length for a blog?
If you’ve been following us for a while, you know we love a blog; not only because you can have a good chat but you can also do wonders for website SEO. …
How to use power words to create engaging content
Power words are, simply put, words with strong emotional associations that provoke a reaction from the reader – and hopefully, a reaction that leads to a click through or other type of…
How to come up with blog ideas for your business
As a website owner, and often as part of an SEO strategy or a digital marketing strategy, you may want to write regular blogs which can help drive traffic to your website…
The death of image sliders on websites
Image sliders (also known as carousels) are the big banner type moving images usually found at the top of a website homepage and I’m here to tell you that they’re dead. Big…
How to write better content for your website
Your website is your shop window on the world, it’s how potential customers or clients can find out more about what you do. But how do you get that all-important information over,…